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Dan Kittay
My
main work these days is as a Web site designer and developer. I
work with businesses of all sizes, from sole proprietors to multinational
megacorporations (well, I would work with multinationals if
they hired me to). I've been doing this work for about
8 years.
Much of my earlier background is in journalism. I've spent more
than 20 years as a writer and editor, and still do some writing
for publications such as the Business Review. I believe
this experience has made me a better Web designer. Here's why:
I see a Web site as an article about a business or artist. It tells
the story of what this business is, what products or services it
offers, how to contact it, and any other relevant information.
With my journalism background, I'm trained to ask all the right
questions to get all of that information. And then just like a
reporter, I take that information and present it so that a mass
audience can easily understand it.
There's more to a Web site than just writing an article, of course.
There needs to be pages, and links, and there has to be a logical
flow to the information. I like to sit at the screen with a client's
proposed Web site and pretend that I know nothing about this business.
Can I find what I want without having to click down too many layers?
If I'm on a particular page, what's the logical page I'd want to
get to next, and can I get there easily from here? Ease
of use goes a long way toward a visitor having a positive experience
on your site.
And of course I handle all the other stuff that goes with a site
these days, from e-commerce to database integration and interactive
forms.
In addition to the Business Review, I also write for the
American Bar Association's Bar Leader magazine, where
I write on technology issues. I also edit an online newsletter
called Bar
Executive. My Web site is at www.kittaynewmedia.com
When not earning a living, I have a variety of activities that
hold my interest. I play electric bass and guitar, and am always
looking for new people to play with. I recently got a pinball machine
for my birthday, and have had fun playing it and learning how to
maintain and repair it. I'm in the middle of two video projects:
one is taking all my family's old 8mm movies and digitizing them
onto my Mac and editing them to create a DVD. I also have a hobby
of taking videos and photos of trains in different settings around
the country. I've been assembling all the footage to edit it into
a DVD as well.

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